Zoom is holding its fifth annual Zoomtopia event where it announced many improvements and expansions. The company added Conferences to Zoom Events to organize multi-day and multi-track events in one format. Video Engagement Center allows an enterprise’s customers to be connected with CSR experts. Zoom Whiteboard is Zoom’s new virtual hub that allows for asynchronous collaboration. Live transcription and automated translation features will come alongside its existing live transcription feature. I liked how Zoom is putting calls first in its contact center experience and is looking to automate the whole process. Zoom has implemented other hybrid-specific solutions such as Hot Desking and Zoom Rooms Smart Gallery. VR Whiteboard is a step forward for AR/VR and video collaboration. Oculus Horizons Workrooms allow users to access the new Whiteboard feature and Zoom Meetings within the virtual environment. Zoom is enhancing its communication platform to include apps that expand its Phone Meetings, Chat, and Webinar platforms. Chat Huddle view will give a visual version of a channel that visually indicates who is on the channel. Users can share files and recordings from the Meeting to the chat for quick reference. Zoom has rapidly enhanced the collaboration and productivity experience of its Chat platform. By adding Whiteboard, Chat, and the Five9 acquisition, Zoom competes more on a even plane with Microsoft Teams, Google Meet, Cisco Webex, and Salesforce-Slack-Amazon Chime.
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